Privacy Policy

Privacy Policy

 

Use of external services

Name	Domain	Source
CloudFlare	cloudflare.com	Cloudflare
DoubleClick	doubleclick.net	Google
Facebook Connect	connect.facebook.net	Facebook
Google AdWords Conversion	googletagmanager.com/gtag/js?id=AW	Google
Google Analytics	googletagmanager.com/gtag/js?id=G	Google
Google Fonts	fonts.gstatic.com	Google
Google Maps	www.google.com/maps	Google
Google Recaptcha	www.google.com/recaptcha	Google
Google Tag Manager	googletagmanager.com	Google
HubSpot	hubspot.net	HubSpot
Hubspot Consent Management	appmatics.com (Lokaler Service)	HubSpot
HubSpot CMS	appmatics.com (Lokaler Service)	HubSpot
HubSpot Forms	hscollectedforms.net	HubSpot
jsDelivr	jsdelivr.net	Prospect One
LinkedIn Ads	ads.linkedin.com	Microsoft
LinkedIn Analytics	snap.licdn.com	Microsoft
LinkedIn Widgets	platform.linkedin.com	Microsoft
Mux	litix.io	Mux
New Relic	nr-data.net	New Relic
SalesViewer	salesviewer.org	SalesViewer
Twitter	twitter.com	Twitter
Twitter Syndication	syndication.twitter.com	Twitter

 

How is the data processed in detail?

In the following, we inform you about the individual processing operations, the scope and purpose of the data processing, the legal basis, the obligation to provide your data and the respective storage period. An automated decision in individual cases, including profiling, does not take place.

Provision of the website

Type and scope of processing

When you call up and use our website, we collect the personal data that your browser automatically transmits to our server. The following information is stored temporarily in a so-called log file:

• IP address of the requesting computer
• Date and time of access
• Name and URL of the accessed file
• Website from which the access was made (referrer URL)
• Browser used and, if applicable, the operating system of your computer, as well as the name of your access provider

 

Our website is not hosted by ourselves, but by a service provider who processes the aforementioned data on our behalf in accordance with Art. 28 DSGVO.

Purpose and legal basis

The processing is carried out to protect our overriding legitimate interest to display our website and ensure security and stability on the basis of Art. 6 para. lit. f DSGVO. The collection of data and storage in log files is mandatory for the operation of the website. There is no right to object to the processing due to the exception under Art. 21 (1) DSGVO. Insofar as the further storage of log files is required by law, the processing is based on Art. 6 para. 1 lit. c DSGVO. There is no legal or contractual obligation to provide the data, however, calling up our website is technically not possible without providing the data.

Storage period

The aforementioned data will be stored for the duration of the website display 90 days.

Contact form

Type and scope of processing

On our website we offer you to contact us via a provided form. The information collected via mandatory fields is required to process the request. Furthermore, you can voluntarily provide additional information that is necessary from your point of view for processing the contact request.

Purpose and legal basis

The processing of your data by using our contact form is carried out for the purpose of communication and processing of your request on the basis of your consent pursuant to Art. 6 para. 1 lit. a DSGVO. Insofar as your inquiry relates to an existing contractual relationship with us, the processing is carried out for the purpose of fulfilling the contract on the basis of Art. 6 (1) lit. b DSGVO. There is no legal or contractual obligation to provide your data, but the processing of your request is not possible without providing the information of the mandatory fields. Insofar as you do not wish to provide this data, please contact us by other means.

Storage period

If you use the contact form on the basis of your consent, we store the collected data of each request for a period of three years, starting with the completion of your request or until you revoke your consent.

If you use the contact form in the context of a contractual relationship, we store the collected data of each request for up to 3 years from the end of the contractual relationship.

Applications via Recruitee

Nature and scope of processing

On our website, we offer you to submit an application to us via a provided form. The information collected via mandatory fields is necessary to process the request. In addition, you may voluntarily provide additional information that you feel is necessary to process the contact request.

Your request will be processed and transmitted to us by a form used by an appointed processor according to Art. 28 DSGVO.

 

Purpose and legal basis

The processing of your data based on the use of the application form is carried out for the purpose of processing your application and deciding on the establishment of an employment relationship on the basis of § 26 BDSG. There is no legal or contractual obligation to provide your data, but the processing of your application is not possible without providing the information of the mandatory fields. If you do not wish to provide this data, please use other options for applying to us.

 

Storage period

We store the data collected for the duration of the application process, and in the event of non-employment for a maximum of six months (e.g. to safeguard our legal interests) from the date of rejection and in the event of employment for a period of three years after the end of employment.

 

 

Cloudflare CDN

 

Type and scope of processing

We use Cloudflare CDN to properly deliver the content on our website. Cloudflare CDN is a service of Cloudflare, Inc. which acts as a content delivery network (CDN) on our website.


A CDN helps to provide content of our online offer, especially files such as graphics or scripts, faster with the help of regionally or internationally distributed servers. When you access this content, you establish a connection to servers of Cloudflare, Inc. whereby your IP address and possibly browser data such as your user agent are transmitted. This data is processed solely for the above purposes and to maintain the security and functionality of Cloudflare CDN.

 

Purpose and legal basis

The use of the Content Delivery Network is based on our legitimate interests, i.e. interest in a secure and efficient provision as well as the optimization of our online offer according to Art. 6 para. 1 lit. f. DSGVO.

 

Storage period

The concrete storage period of the processed data cannot be influenced by us, but is determined by Cloudflare, Inc. Further information can be found in the privacy policy for Cloudflare CDN: https://www.cloudflare.com/privacypolicy/.

 

 

HubSpot Cookie Banner

 

Type and scope of processing

We have integrated HubSpot Cookie Banner on our website. HubSpot Cookie Banner is a consent solution from HubSpot, Inc, Cambridge, Massachusetts, US, which can be used to obtain and document consent to store cookies. HubSpot Cookie Banner uses cookies or other web technologies to recognize users and store the consent given or revoked.

 

Purpose and legal basis

The use of the service is based on obtaining the legally required consent to the use of cookies pursuant to Art. 6 para. 1 lit. c. DSGVO.

 

Storage period

The concrete storage period of the processed data cannot be influenced by us, but is determined by HubSpot, Inc. Further information can be found in the privacy policy for HubSpot Cookie Banner: https://legal.hubspot.com/privacy-policy.

 

 

Google Analytics 

 

Type and scope of processing 
 

We use Google Analytics from Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, as an analysis service for the statistical evaluation of our online offer. This includes, for example, the number of times our online offer is called up, sub-pages visited and the length of time visitors stay. 

Google Analytics uses cookies and other browser technologies to evaluate user behavior and recognize users. 

This information is used, among other things, to compile reports on website activity. 

 

Purpose and legal basis 

The use of Google Analytics is based on your consent pursuant to Art. 6 para. 1 lit. a. DSGVO and § 25 para. 1 TTDSG. 

 

We intend to transfer personal data to third countries outside the European Economic Area, in particular the USA. In cases where no adequacy decision of the European Commission exists (e.g., in the USA), we have agreed with the recipients of the data on other appropriate safeguards within the meaning of Art. 44 et seq. DSGVO. These are - unless otherwise stated - standard contractual clauses of the EU Commission pursuant to Implementing Decision (EU) 2021/914 of June 4, 2021. You can view a copy of these standard contractual clauses at https://eur-lex.europa.eu/legal-content/DE/TXT/HTML/?uri=CELEX:32021D0914&from=DE. 

 

In addition, prior to such a third country transfer, we obtain your consent pursuant to Art. 49 (1) sentence 1 lit. a. DSGVO, which you provide via consent in the Consent Manager (or other forms, registrations, etc.). We would like to point out that in the case of third country transfers there may be unknown risks in detail (e.g. data processing by security authorities of the third country, the exact scope and consequences of which for you we do not know, over which we have no influence and of which you may not become aware). 

Translated with DeepL

 

Speicherdauer 

Die konkrete Speicherdauer der verarbeiteten Daten ist nicht durch uns beeinflussbar, sondern wird von Google Ireland Limited bestimmt. Weitere Hinweise finden Sie in der Datenschutzerklärung für Google Analytics: https://policies.google.com/privacy. 

 

 

Google reCAPTCHA

 

Type and scope of processing

We have integrated components of Google reCAPTCHA on our website. Google reCAPTCHA is a service of Google Ireland Limited and enables us to distinguish whether a contact request originates from a natural person or is automated by means of a program. When you access this content, you establish a connection to servers of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, whereby your IP address and possibly browser data such as your user agent are transmitted. Furthermore, Google reCAPTCHA records the user's browsing time and mouse movements in order to distinguish automated requests from human ones. This data is processed exclusively for the purposes mentioned above and to maintain the security and functionality of Google reCAPTCHA.

 

Purpose and legal basis

The use of Google reCAPTCHA is based on your consent pursuant to Art. 6 para. 1 lit. a. DSGVO and § 25 para. 1 TTDSG.

We intend to transfer personal data to third countries outside the European Economic Area, in particular the USA. In cases where no adequacy decision of the European Commission exists (e.g. in the USA), we have agreed with the recipients of the data on other appropriate safeguards within the meaning of Art. 44 et seq. DSGVO. These are - unless otherwise stated - standard contractual clauses of the EU Commission pursuant to Implementing Decision (EU) 2021/914 of June 4, 2021. You can view a copy of these standard contractual clauses at https://eur-lex.europa.eu/legal-content/DE/TXT/HTML/?uri=CELEX:32021D0914&from=DE.

In addition, prior to such a third country transfer, we obtain your consent pursuant to Art. 49 (1) sentence 1 lit. a. DSGVO, which you provide via consent in the Consent Manager (or other forms, registrations, etc.). We would like to point out that in the case of third country transfers there may be unknown risks in detail (e.g. data processing by security authorities of the third country, the exact scope and consequences of which for you we do not know, over which we have no influence and of which you may not become aware).

 

Storage period

The concrete storage period of the processed data cannot be influenced by us, but is determined by Google Ireland Limited. Further information can be found in the privacy policy for Google reCAPTCHA: https://policies.google.com/privacy?hl=en-US.

 

 

Google DoubleClick 

 

Type and scope of processing 
 

We have integrated components of DoubleClick by Google on our website. DoubleClick is a brand of Google, under which mainly special online marketing solutions are marketed to advertising agencies and publishers. DoubleClick by Google transmits data to the DoubleClick server with each impression as well as with clicks or other activities. 

 

Each of these data transfers triggers a cookie request to the browser of the data subject. If the browser accepts this request, DoubleClick sets a cookie in your browser. 

 

DoubleClick uses a cookie ID, which is required to process the technical procedure. The cookie ID is needed, for example, to display an advertisement in a browser. DoubleClick can also use the cookie ID to record which advertisements have already been displayed in a browser in order to avoid duplicate placements. Furthermore, the cookie ID enables DoubleClick to record conversions. Conversions are recorded, for example, if a DoubleClick ad was previously displayed to a user and the user subsequently makes a purchase on the advertiser's website using the same Internet browser. 

 

A DoubleClick cookie does not contain any personal data, but may contain additional campaign identifiers. A campaign identifier serves to identify the campaigns with which you have already been in contact on other websites. As part of this service, Google obtains knowledge of data that Google also uses to generate commission statements. Among other things, Google can track that you have clicked on certain links on our website. In this case, your data is passed on to the operator of DoubleClick, Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Further information and the applicable privacy policy of DoubleClick by Google can be found at https://policies.google.com/privacy. 

 

Purpose and legal basis 

We process your data with the help of the Double-Click cookie for the purpose of optimizing and displaying advertising on the basis of your consent pursuant to Art. 6 para. 1 lit. a. DSGVO and § 25 para. 1 TTDSG. Among other things, the cookie is used to serve and display user-relevant advertising and to create reports on advertising campaigns or to improve them. Furthermore, the cookie is used to avoid multiple displays of the same advertising. Each time you call up one of the individual pages of our website on which a DoubleClick component has been integrated, your browser is automatically prompted by the respective DoubleClick component to transmit data to Google for the purpose of online advertising and the settlement of commissions. There is no legal or contractual obligation to provide your data. If you do not give us your consent, a visit to our website is possible without restriction, but not all functions may be fully available. 

 

We intend to transfer personal data to third countries outside the European Economic Area, in particular the USA. In cases where no adequacy decision of the European Commission exists (e.g. in the USA), we have agreed with the recipients of the data on other appropriate safeguards within the meaning of Art. 44 et seq. DSGVO. These are - unless otherwise stated - standard contractual clauses of the EU Commission pursuant to Implementing Decision (EU) 2021/914 of June 4, 2021. You can view a copy of these standard contractual clauses at https://eur-lex.europa.eu/legal-content/DE/TXT/HTML/?uri=CELEX:32021D0914&from=DE. 

 

In addition, prior to such a third country transfer, we obtain your consent pursuant to Art. 49 (1) sentence 1 lit. a. DSGVO, which you provide via consent in the Consent Manager (or other forms, registrations, etc.). We would like to point out that in the case of third country transfers there may be unknown risks in detail (e.g. data processing by security authorities of the third country, the exact scope and consequences of which for you we do not know, over which we have no influence and of which you may not become aware). 

 

Storgae duration
The concrete storage period of the processed data cannot be influenced by us, but is determined by Google Ireland Limited. Further information can be found in the privacy policy for Google DoubleClick: https://policies.google.com/privacy. 

 

 

Facebook Pixel

Type and scope of processing

We use Facebook Pixel from Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, to create so-called Custom Audiences, i.e. to segment visitor groups of our online offer, to determine conversion rates and to subsequently optimize them. This happens in particular when you interact with advertisements that we have placed with Meta Platforms Ireland Limited.

 

Purpose and legal basis

The use of Facebook Pixel is based on your consent pursuant to Art. 6 para. 1 lit. a. DSGVO and § 25 para. 1 TTDSG.

We intend to transfer personal data to third countries outside the European Economic Area, in particular the USA. In cases where no adequacy decision of the European Commission exists (e.g., in the USA), we have agreed with the recipients of the data on other appropriate safeguards within the meaning of Art. 44 et seq. DSGVO. These are - unless otherwise stated - standard contractual clauses of the EU Commission pursuant to Implementing Decision (EU) 2021/914 of June 4, 2021. You can view a copy of these standard contractual clauses at https://eur-lex.europa.eu/legal-content/DE/TXT/HTML/?uri=CELEX:32021D0914&from=DE.

 

In addition, prior to such a third country transfer, we obtain your consent pursuant to Art. 49 (1) sentence 1 lit. a. DSGVO, which you provide via consent in the Consent Manager (or other forms, registrations, etc.). We would like to point out that in the case of third country transfers there may be unknown risks in detail (e.g. data processing by security authorities of the third country, the exact scope and consequences of which for you we do not know, over which we have no influence and of which you may not become aware).

 

Storage duration

The concrete storage period of the processed data cannot be influenced by us, but is determined by Meta Platforms Ireland Limited. Further information can be found in the privacy policy for Facebook Pixel: https://www.facebook.com/privacy/explanation

 

 

Google Ads 

 

Type and scope of processing 

We have integrated Google Ads on our website. Google Ads is a service provided by Google Ireland Limited to display targeted advertising to users. Google Ads uses cookies and other browser technologies to evaluate user behavior and recognize users. 

Google Ads collects information about visitor behavior on various websites. This information is used to optimize the relevance of advertising. Furthermore, Google Ads delivers targeted advertising based on behavioral profiles and geographic location. Your IP address and other identifiers such as your user agent are transmitted to the provider.
 
If you are registered with a Google Ireland Limited service, Google Ads can associate the visit with your account. Even if you are not registered with Google Ireland Limited or have not logged in, it is possible that the provider will find out and store your IP address and other identification features. 

In this case, your data will be passed on to the operator of Google Ads, Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. 

 

Purpose and legal basis 

The use of Google Ads is based on your consent pursuant to Art. 6 para. 1 lit. a. DSGVO and § 25 para. 1 TTDSG. 

We intend to transfer personal data to third countries outside the European Economic Area, in particular the USA. In cases where no adequacy decision of the European Commission exists (e.g., in the USA), we have agreed with the recipients of the data on other appropriate safeguards within the meaning of Art. 44 et seq. DSGVO. These are - unless otherwise stated - standard contractual clauses of the EU Commission pursuant to Implementing Decision (EU) 2021/914 of June 4, 2021. You can view a copy of these standard contractual clauses at https://eur-lex.europa.eu/legal-content/DE/TXT/HTML/?uri=CELEX:32021D0914&from=DE.
 
In addition, prior to such a third country transfer, we obtain your consent pursuant to Art. 49 (1) sentence 1 lit. a. DSGVO, which you provide via the consent in the Consent Manager (or other forms, registrations, etc.). We would like to point out that in the case of third country transfers, there may be unknown risks in detail (e.g. data processing by security authorities of the third country, the exact scope and consequences of which for you we do not know, over which we have no influence and of which you may not become aware). 

 

Storage duration 

The concrete storage period of the processed data cannot be influenced by us, but is determined by Google Ireland Limited. Further information can be found in the privacy policy for Google Ads: https://policies.google.com/privacy. 

 

 

Google Fonts

 

Type and scope of processing

We use Google Fonts from Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, as a service to provide fonts for our online offering. To obtain these fonts, you connect to servers of Google Ireland Limited, whereby your IP address is transmitted.

 

Purpose and legal basis

The use of Google Fonts is based on your consent pursuant to Art. 6 para. 1 lit. a. DSGVO and § 25 para. 1 TTDSG.

We intend to transfer personal data to third countries outside the European Economic Area, in particular the USA. In cases where no adequacy decision of the European Commission exists (e.g., in the USA), we have agreed with the recipients of the data on other appropriate safeguards within the meaning of Art. 44 et seq. DSGVO. These are - unless otherwise stated - standard contractual clauses of the EU Commission pursuant to Implementing Decision (EU) 2021/914 of June 4, 2021. You can view a copy of these standard contractual clauses at https://eur-lex.europa.eu/legal-content/DE/TXT/HTML/?uri=CELEX:32021D0914&from=DE.

In addition, prior to such a third country transfer, we obtain your consent pursuant to Art. 49 (1) sentence 1 lit. a. DSGVO, which you provide via the consent in the Consent Manager (or other forms, registrations, etc.). We would like to point out that in the case of third country transfers there may be unknown risks in detail (e.g. data processing by security authorities of the third country, the exact scope and consequences of which for you we do not know, over which we have no influence and of which you may not become aware).

 

Storage duration

The concrete storage period of the processed data cannot be influenced by us, but is determined by Google Ireland Limited. Further information can be found in the privacy policy for Google Fonts: https://policies.google.com/privacy.

 

 

Google Maps

 

Type and scope of processing

We use the map service Google Maps to create directions. Google Maps is a service of Google Ireland Limited, which displays a map on our website.

When you access this content on our website, you establish a connection to servers of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, whereby your IP address and, if applicable, browser data such as your user agent are transmitted. This data is processed exclusively for the above-mentioned purposes and to maintain the security and functionality of Google Maps.
 

Purpose and legal basis

The use of Google Maps is based on your consent pursuant to Art. 6 para. 1 lit. a. DSGVO and § 25 para. 1 TTDSG.

 

Storage duration

The concrete storage period of the processed data cannot be influenced by us, but is determined by Google Ireland Limited. Further information can be found in the privacy policy for Google Maps: https://policies.google.com/privacy.

 

 

Google Tag Manager

 

Type and scope of processing

We use the Google Tag Manager of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Google Tag Manager is used to manage website tags via an interface and allows us to control the precise integration of services on our website.

This allows us to flexibly integrate additional services to evaluate user access to our website.

 

Purpose and legal basis

The use of Google Tag Manager is based on your consent pursuant to Art. 6 para. 1 lit. a. DSGVO and § 25 para. 1 TTDSG.

 

Storage duration

The concrete storage period of the processed data cannot be influenced by us, but is determined by Google Ireland Limited. Further information can be found in the privacy policy for Google Tag Manager: https://marketingplatform.google.com/about/analytics/tag-manager/use-policy/.

 

 

HubSpot Analytics

 

Type and scope of processing

We use HubSpot Analytics by HubSpot, Inc., Cambridge, Massachusetts, US, as an analysis service for the statistical evaluation of our online offering. This includes, for example, the number of times our online offering is called up, subpages visited and the length of time visitors stay.

HubSpot Analytics uses cookies and other browser technologies to evaluate user behavior and recognize users.

This information is used, among other things, to compile reports on website activity.

 

Purpose and legal basis

HubSpot Analytics is used on the basis of your consent pursuant to Art. 6 para. 1 lit. a. DSGVO and § 25 para. 1 TTDSG.

 

Storage duration

The concrete storage period of the processed data cannot be influenced by us, but is determined by HubSpot, Inc. Further information can be found in the privacy policy for HubSpot Analytics: https://legal.hubspot.com/privacy-policy.

 

 

HubSpot Forms

 

Type and scope of processing

We have integrated HubSpot Forms on our website. HubSpot Forms is a service of HubSpot, Inc. and provides marketing automation software for marketing services and products, including SEO and content creation, lead management, email marketing and web analytics.

HubSpot Forms is used to store data entered in forms, e.g. when contacting us via contact form. The specified data can be stored in our customer relationship management system (CRM system).

In this case, your data is passed on to the operator of HubSpot Forms, HubSpot, Inc., Cambridge, Massachusetts, US.

 

Purpose and legal basis

We process your data with the help of HubSpot Forms for the purpose of processing the contact request and its settlement pursuant to Art. 6 para. 1 lit. b. DSGVO.

The use of HubSpot Forms and the integrated services is subject to our legitimate interest pursuant to Art. 6 para. 1 lit. f. DSGVO, the optimization of our marketing measures and the improvement of our service quality on the website.

 

Storage duration

The specific storage period of the processed data cannot be influenced by us, but is determined by HubSpot, Inc. Further information can be found in the privacy policy for HubSpot Forms: https://legal.hubspot.com/privacy-policy.

 

 

JSDelivr CDN

 

Type and scope of processing

We use JSDelivr CDN to properly deliver the content on our website. JSDelivr CDN is a service of Prospect One, which acts as a content delivery network (CDN) on our website.

A CDN helps to deliver content from our online service, especially files such as graphics or scripts, more quickly using regionally or internationally distributed servers. When you access this content, you establish a connection to servers of Prospect One, Krolewska 65a, Krakow, Malopolskie 30-081, Poland, whereby your IP address and possibly browser data such as your user agent are transmitted.

This data is processed solely for the above purposes and to maintain the security and functionality of JSDelivr CDN.

 

Purpose and legal basis

The use of the Content Delivery Network is based on our legitimate interests, i.e. interest in a secure and efficient provision as well as the optimization of our online offer according to Art. 6 para. 1 lit. f. DSGVO.

 

Storage duration

The specific storage period of the processed data cannot be influenced by us, but is determined by Prospect One. Further information can be found in the privacy policy for JSDelivr CDN: https://www.jsdelivr.com/privacy-policy-jsdelivr-net.

 

 

LinkedIn Ads

 

Type and scope of processing

We have integrated LinkedIn Ads on our website. LinkedIn Ads is a service of LinkedIn Corporation that displays targeted advertising to users. LinkedIn Ads uses cookies and other browser technologies to evaluate user behavior and recognize users. LinkedIn Ads collects information about visitor behavior on various websites. This information is used to optimize the relevance of advertising. Furthermore, LinkedIn Ads delivers targeted advertising based on behavioral profiles and geographic location. Your IP address and other identifiers such as your user agent are transmitted to the provider. In this case, your data is passed on to the operator of LinkedIn Ads, LinkedIn Corporation, Sunnyvale, California, US.

Web tracking technologies are used to create pseudonymized user profiles. These profiles cannot be linked to you as a natural person, but are used, for example, for segmentation when displaying advertisements.
 

Purpose and legal basis

The use of LinkedIn Ads is based on your consent pursuant to Art. 6 para. 1 lit. a. DSGVO and § 25 para. 1 TTDSG.

 

Storage duration

The concrete storage period of the processed data cannot be influenced by us, but is determined by LinkedIn Corporation. Further information can be found in the privacy policy for LinkedIn Ads: https://www.linkedin.com/legal/privacy-policy?trk=homepage-basic_footer-privacy-policy.

 

 

LinkedIn Insight-Tag

 

Type and scope of processing

We use LinkedIn Insight tag from LinkedIn Corporation, Sunnyvale, California, US, to create target groups, segment visitor groups of our online offer, determine conversion rates and subsequently optimize them.

This happens in particular when you interact with advertisements that we have placed with LinkedIn Corporation. To do this, LinkedIn Corporation provides retargeting for website visitors to display targeted ads outside of our website.

LinkedIn Insight tag collects data about visits to our website, including URL, referrer URL, IP address, device and browser characteristics (user agent), and timestamp. This data is used to present anonymized reports on website audience and ad performance.
 

Purpose and legal basis

The use of LinkedIn Insight Tag is based on your consent pursuant to Art. 6 para. 1 lit. a. DSGVO and § 25 para. 1 TTDSG.

 

Storage duration

The concrete storage period of the processed data cannot be influenced by us, but is determined by LinkedIn Corporation. Further information can be found in the privacy policy for LinkedIn Insight-Tag: https://www.linkedin.com/legal/privacy-policy.

  

MUX-Video provider

 

Type and scope of processing

In the course of using the "MUX" video service integrated in HubSpot, we process personal data that is necessary for the provision and optimization of video content. The processed data may include: IP address, technical data about the device and browser used, information about the interaction with the video (e.g. playback duration, playback errors) and other data that is generated in the course of using the video service.

The data is processed by MUX and HubSpot and may be stored in servers in the USA.

 
Purpose and legal basis

The purpose of processing personal data in the context of using the "MUX" video service is to provide video content and to monitor and improve the quality and effectiveness of such content.

The legal basis for the processing is consent pursuant to Art. 6(1)(a) DSGVO, if users are asked for their consent before using the video service. Alternatively, the processing may be based on the protection of legitimate interests pursuant to Art. 6 (1) lit. f DSGVO if the use of the video service is necessary to improve the user experience and to provide relevant content.

Storage period

The storage period of personal data in the context of the use of the video service "MUX" depends on the storage periods of MUX and HubSpot. As a rule, the data is stored for as long as it is necessary for the provision and optimization of the video content and then deleted or anonymized.

 

New Relic Data Collection Server

 

Type and scope of processing

We have integrated New Relic Data Collection Server on our website. New Relic Data Collection Server is a service provided by New Relic, Inc. which develops cloud-based software that allows website and application owners to track the performance of their services.

New Relic Data Collection Server provides the ability to determine statistical evaluations of the technical performance of our services (e.g., the duration of a particular database query, the stability and accessibility of our servers, or the response time of our servers). For this purpose, application and browser data is collected and stored in the browser using cookies.

In this case, your data is passed on to the operator of New Relic Data Collection Server, New Relic, Inc, San Francisco, California, US.

 

Purpose and legal basis

The use of New Relic Data Collection Server is based on your consent pursuant to Art. 6 para. 1 lit. a. DSGVO and § 25 para. 1 TTDSG.

 

Storage duration

The concrete storage period of the processed data cannot be influenced by us, but is determined by New Relic, Inc. Further information can be found in the privacy policy for New Relic Data Collection Server: https://newrelic.com/termsandconditions/privacy.

 

New Relic JS Agent

 

Type and scope of processing

We have integrated New Relic JS Agent on our website. New Relic JS Agent is a service provided by New Relic, Inc. which develops cloud-based software that allows website and application owners to track the performance of their services.

New Relic JS Agent provides us with the ability to track and improve the stability of our services through system monitoring and code errors.

In this process, your IP address and performed activities on our website are collected. In this case, your data is passed on to the operator of New Relic JS Agent, New Relic, Inc, San Francisco, California, US.
 

Purpose and legal basis

The use of New Relic JS Agent is based on your consent pursuant to Art. 6 para. 1 lit. a. DSGVO and § 25 para. 1 TTDSG.

 

Storage duration

The concrete storage period of the processed data cannot be influenced by us, but is determined by New Relic, Inc. Further information can be found in the privacy policy for New Relic JS Agent: https://newrelic.com/termsandconditions/privacy.

 

 

SalesViewer

 

Type and scope of processing

We have integrated SalesViewer on our website. SalesViewer is a service of SalesViewer GmbH, Bongardstraße 29, 44787 Bochum, Germany, which identifies anonymous website visitors, provides full contact details and insights into the visit history.

SalesViewer uses cookies and other browser technologies to evaluate user behavior and recognize users.

Among other things, SalesViewer shows us which companies have visited our website, determines the history of your visit, including all pages you have visited and viewed, and the length of your stay on this website.

 

SalesViewer collects and processes data about companies such as company name, phone number, address, web address, industry, company profile, sales and key people on LinkedIn.

 

Purpose and legal basis

SalesViewer is used on the basis of your consent pursuant to Art. 6 para. 1 lit. a. DSGVO and § 25 para. 1 TTDSG.

 

Storage duration

The concrete storage period of the processed data cannot be influenced by us, but is determined by SalesViewer GmbH. Further information can be found in the privacy policy for SalesViewer: https://www.salesviewer.com/datenschutz.

 

 

Twitter Ads

 

Type and scope of processing

We have integrated Twitter Ads on our website. Twitter Ads is a service of Twitter Inc. to display targeted advertising to users. Twitter Ads uses cookies and other browser technologies to evaluate user behavior and recognize users.

Twitter Ads collects information about visitor behavior on various websites. This information is used to optimize the relevance of the advertising. Furthermore, Twitter Ads delivers targeted advertising based on behavioral profiles and geographic location. Your IP address and other identifiers such as your user agent are transmitted to the provider.

If you are registered with a Twitter Inc. service, Twitter Inc. can associate the visit with your account. Even if you are not registered with Twitter Inc. or have not logged in, it is possible that the provider finds out and saves your IP address and other identification features.

In this case, your data will be passed on to the operator of Twitter Ads, Twitter Inc, San Francisco, US.

 

Purpose and legal basis

The use of Twitter Ads is based on your consent pursuant to Art. 6 para. 1 lit. a. DSGVO and § 25 para. 1 TTDSG.

 

Storage duration

The concrete storage period of the processed data cannot be influenced by us, but is determined by Twitter Inc. Further information can be found in the privacy policy for Twitter Ads: https://twitter.com/de/privacy.

 

Presence on social media platforms

We maintain so-called fan pages or accounts or channels on the networks mentioned below in order to provide you with information and offers also within social networks and to offer you further ways to contact us and to inform yourself about our offers. In the following, we inform you about which data we or the respective social network process from you in connection with the call and use of our fan pages/accounts.

Data that we process from you

If you wish to contact us via Messenger or via Direct Message via the respective social network, we generally process your user name via which you contact us and, if applicable, store further data provided by you insofar as this is necessary to process/respond to your request.

The legal basis is Art. 6 para. 1 sentence 1 f) DSGVO (processing is necessary to protect the legitimate interests of the controller).

(Static) usage data we receive from social networks.

We receive automatically provided statistics regarding our accounts via Insights functionalities. The statistics include, among other things, the total number of page views, likes, details on page activities and post interactions, reach, video views/views, and details on the proportion of men/women among our fans/followers.

The statistics only contain aggregated data that cannot be related to individual persons. You are not identifiable to us via this

What data the social networks process from you

In order to view the content of our fan pages or accounts, you do not have to be a member of the respective social network and, to this extent, no user account for the respective social network is required.

Please note, however, that when you call up the respective social network, the social networks also collect and store data from website visitors without a user account (e.g. technical data in order to be able to display the website to you) and use cookies and similar technologies, over which we have no control. For details, please refer to the privacy policy of the respective social network (see the corresponding links above).

Insofar as you wish to interact with the content on our fan pages/accounts, e.g. comment on, share or like our postings/contributions and/or contact us via messenger functions, prior registration with the respective social network and the provision of personal data is required.

We have no influence on the data processing by the social networks within the scope of their use by you. To our knowledge, your data is stored and processed in particular in connection with the provision of the services of the respective social network, as well as for the analysis of user behavior (using cookies, pixels/web beacons and similar technologies), on the basis of which advertising based on your interests is played both within and outside the respective social network. It cannot be ruled out that your data will be stored by the social networks outside the EU/EEA and passed on to third parties.

Information on, among other things, the exact scope and purposes of the processing of your personal data, the storage period/deletion as well as guidelines on the use of cookies and similar technologies in the context of registration and use of the social networks can be found in the privacy policy/cookie policy of the social networks. There you will also find information on your rights and objection options.

 

Facebook page

When you visit our Facebook page, Facebook (Meta) collects, among other things, your IP address and other information that is present in the form of cookies on your PC. This information is used to provide us, as operators of the Facebook pages, with statistical information about the use of the Facebook page. Facebook provides more detailed information on this under the following link: https://facebook.com/help/pages/insights.

It is not possible for us to draw conclusions about individual users by means of the statistical information transmitted. We only use this information to respond to the interests of our users and to continuously improve our online presence and ensure its quality.

We collect your data via our fan page only to realize a possible provision for communication and interaction with us. This collection usually includes your name, message content, comment content, and the profile information you provide "publicly".

The processing of your personal data for our above-mentioned purposes is based on our legitimate business and communicative interest in offering an information and communication channel pursuant to Art. 6 (1) f) DSGVO. Should you as a user have given your consent to the data processing to the respective provider of the social network, the legal basis of the processing extends to Art. 6 para. 1 a), Art. 7 DSGVO.

Due to the fact that the actual data processing is carried out by the provider of the social network, our access to your data is limited. Only the provider of the social network is authorized to fully access your data. Due to this, only the provider can directly take and implement appropriate measures to fulfill your user rights (information request, deletion request, objection, etc.). The assertion of corresponding rights is therefore most effective directly against the respective provider.

We are jointly responsible with Facebook for the personal content of the fan page. Data subject rights can be asserted with Meta Platforms Ireland Ltd. as well as with us.

The primary responsibility for the processing of Insights data lies with Facebook under the GDPR and Facebook fulfills all obligations under the GDPR with regard to the processing of Insights data, Meta Platforms Ireland Ltd. provides the essence of the Page Insights supplement to the data subjects.

We do not make any decisions regarding the processing of Insights data and storage duration of cookies on user devices.

Further information can be found directly at Facebook (Supplement Agreement with Facebook): https://www.facebook.com/legal/terms/page_controller_addendum.

For more information on, among other things, the exact scope and purposes of the processing of your personal data, storage duration/deletion, and guidelines on the use of cookies and similar technologies in the context of registration and use, please refer to Facebook's privacy policy/cookie policy:
https://www.facebook.com/privacy/policy/?entry_point=data_policy_redirect&entry=0
https://www.facebook.com/policies/cookies

 

Instagram page

When you visit our Instagram page, Instagram (Meta) collects, among other things, your IP address and other information that is present in the form of cookies on your PC. This information is used to provide us, as the operator of the Instagram pages, with statistical information about the use of the Instagram page. Instagram provides more detailed information on this under the following link (Note: clicking on the following link will take you to the website of the social network Facebook, also part of the Meta Group. However, the information provided via the link applies equally to the social network Instagram): https://facebook.com/help/pages/insights.

By means of the statistical information transmitted, it is not possible for us to draw conclusions about individual users. We only use this information to respond to the interests of our users and to continuously improve our online presence and ensure its quality.

We collect your data via our fan page only to realize a possible provision for communication and interaction with us. This collection usually includes your name, message content, comment content, and the profile information you provide "publicly".

The processing of your personal data for our above-mentioned purposes is based on our legitimate business and communicative interest in offering an information and communication channel pursuant to Art. 6 (1) f) DSGVO. Should you as a user have given your consent to the data processing to the respective provider of the social network, the legal basis of the processing extends to Art. 6 para. 1 a), Art. 7 DSGVO.

Due to the fact that the actual data processing is carried out by the provider of the social network, our access to your data is limited. Only the provider of the social network is authorized to fully access your data. Due to this, only the provider can directly take and implement appropriate measures to fulfill your user rights (information request, deletion request, objection, etc.). The assertion of corresponding rights is therefore most effective directly against the respective provider.

We are jointly responsible with Instagram for the personal content of the fan page. Data subject rights can be asserted with Meta Platforms Ireland Ltd. as well as with us.

The primary responsibility for the processing of Insights data lies with Instagram under the GDPR and Instagram fulfills all obligations under the GDPR with regard to the processing of Insights data, Meta Platforms Ireland Ltd. provides the essence of the Page Insights supplement to the data subjects.

We do not make any decisions regarding the processing of Insights data and storage duration of cookies on user devices.

Further information can be found directly at Instagram (supplement agreement with Facebook): https://www.facebook.com/legal/terms/page_controller_addendum.

For more information on, among other things, the exact scope and purposes of the processing of your personal data, the storage period/deletion, as well as guidelines on the use of cookies and similar technologies in the context of registration and use, please refer to the privacy policy/cookie policy of Instagram (note: clicking on the following link will take you to the website of the social network Facebook):
https://help.instagram.com/519522125107875/?helpref=uf_share
In addition, this information can also be viewed in the help section of Instagram's website via the following link:
https://help.instagram.com/581066165581870 

 

Twitter page

Twitter is a social network of Twitter Inc. based in San Francisco, California, USA, which enables the creation of private profiles of natural persons (Personal Account) as well as professional profiles (Professional Account) of natural persons and companies. Via Twitter, users can, among other things, compose short messages (so-called "tweets"), interact with the content of other users, e.g., compose so-called "retweets", submit likes to posts, share posts and reply when other users mention or tag you in content.

When using or visiting the network and thus also when visiting our Twitter account, Twitter automatically collects data from the users or visitors, for example user name and IP address, during the use or visit. This is done with the help of tracking technologies, in particular using cookies. Twitter provides users with information, offers and recommendations, among other things, based on the data collected in this way. This information is used to provide us, as the operator of our Twitter site, with statistical information about the use of the Twitter site. You can find more information on this in Twitter's privacy policy: https://twitter.com/privacy#twitter-privacy-1.

By means of the transmitted statistical information, it is not possible for us to draw conclusions about individual users. We only use this information to respond to the interests of our users and to continuously improve our online presence and ensure its quality.

We collect your data via our fan page only to realize a possible provision for communication and interaction with us. This collection usually includes your name, message content, comment content, and the profile information you provide "publicly".

The processing of your personal data for our above-mentioned purposes is based on our legitimate business and communicative interest in offering an information and communication channel pursuant to Art. 6 para. 1 f DSGVO. Should you as a user have given your consent to the data processing to the respective provider of the social network, the legal basis of the processing extends to Art. 6 para. 1 a, Art. 7 DSGVO.

Due to the fact that the actual data processing is carried out by the provider of the social network, our access to your data is limited. Only the provider of the social network is authorized to fully access your data. Due to this, only the provider can directly take and implement appropriate measures to fulfill your user rights (information request, deletion request, objection, etc.). The assertion of corresponding rights is therefore most effective directly against the respective provider.

We are jointly responsible with Twitter for the personal content of the fan page. Data subject rights can be asserted with Twitter Inc. as well as with us.

The primary responsibility under the GDPR for the processing of insights data lies with Twitter and Twitter fulfills all obligations under the GDPR with regard to the processing of insights data. Twitter Inc. provides the substance of the Page Insights Supplement to data subjects.

We do not make any decisions regarding the processing of Insights data and storage duration of cookies on user devices.

For more information on, among other things, the exact scope and purposes of the processing of your personal data, storage duration/deletion, and guidelines on the use of cookies and similar technologies in the context of registration and use, please refer to Twitter's Privacy Policy/Cookie Policy:
Privacy Policy: https://twitter.com/privacy#twitter-privacy-1
Cookie policy: https://help.twitter.com/rules-and-policies/twitter-cookies 

LinkedIn page

LinkedIn is a social network of LinkedIn Inc. based in Sunnyvale, California, USA, which enables the creation of private as well as professional profiles of natural persons and company profiles. Users can maintain their existing contacts and make new ones within the social network. Businesses and other organizations can create profiles that upload photos and other company information to present themselves as employers and hire employees. Other LinkedIn users have access to this information and can write their own articles and share this content with others. The network's focus is on professional exchanges on specialized topics with people who share the same professional interests.

When using or visiting the network, LinkedIn automatically collects data from users or visitors during the use or visit, such as username, job title and IP address. This is done with the help of various tracking technologies. LinkedIn provides benefits with information, offers and recommendations, among other things, based on the data collected in this way.

We collect your data via our company profile only to realize a possible provision for communication and interaction with us. This collection usually includes your name, message content, comment content, and the profile information you provide "publicly".

The processing of your personal data for our above-mentioned purposes is based on our legitimate business and communicative interest in offering an information and communication channel pursuant to Art. 6 para. 1 f DSGVO. Should you as a user have given your consent to the data processing to the respective provider of the social network, the legal basis of the processing extends to Art. 6 para. 1 a, Art. 7 DSGVO.

Due to the fact that the actual data processing is carried out by the provider of the social network, our access to your data is limited. Only the provider of the social network is authorized to fully access your data. Due to this, only the provider can directly take and implement appropriate measures to fulfill your user rights (information request, deletion request, objection, etc.). The assertion of corresponding rights is therefore most effective directly against the respective provider.

We are jointly responsible with LinkedIn for the personal content of our company profile. Data subject rights can be asserted with LinkedIn Inc. as well as with us.

We do not make any decisions regarding the data collected on LinkedIn's site using tracking technologies.

For more information on LinkedIn, please visit: https://about.linkedin.com.

For more information on LinkedIn's privacy policy, please visit: https://www.linkedin.com/legal/privacy-policy.

Further information on storage duration/deletion as well as guidelines on the use of cookies and similar technologies in the context of registration and use at LinkedIn can be found at: https://de.linkedin.com/legal/cookie-policy?trk=homepage-basic_footer-cookie-policy.

XING-page

XING is a social network of XING SE based in Hamburg, Germany, which enables the creation of private and professional profiles. Users can maintain their existing contacts and make new ones. Companies can create profiles on which photos and other company information are uploaded. Other XING users have access to this information and can write their own articles and share this content with others.

The focus is on professional exchange on specialist topics with people who have the same professional interests. In addition, XING is frequently used by companies and other organizations to recruit employees and present themselves as an interesting employer.

Further information on XING can be found at: https://corporate.xing.com/de/unternehmen/

For more information on data protection at XING, please visit: https://privacy.xing.com/de/datenschutzerklaerung.

We do not collect or process any personal data via our XING company page.